📍 Hi guys! Sorry I've uploaded the video presentation late. I have connection problem that's why I'm struggling with this thing. But here it is now. Thank you for the long wait. Happy learning! 🤗 WHAT IS ANALYTICS?💡 Answering market questions, discovering relationships, predicting uncertain results, and automating decisions are all possible with ANALYTICS. Based on applied mathematics, statistics, predictive modeling, and machine learning techniques, this diverse area of computer science is used to identify relevant trends in data and discover new insights. HISTORY OF ANALYTICSIn the past, data storage and processing speed limited analytics. Today, those limitations no longer apply, opening the door to more complex machine learning and deep learning algorithms that can handle large amounts of data in multiple passes. As a result, the standard descriptive, prescriptive and predictive capabilities of analytics have been augmented with learning and automation, ushering in the artificial intelligence era. This means we’ve gone from asking what happened and what should happen to asking our machines to automate and learn on their own from data – and even tell us what questions to ask. Today most organizations treat analytics as a strategic asset, and analytics is central to many functional roles and skills. One growing field of analytics powered by machine learning is natural language processing. Computers use NLP to interpret speech and text. Chatbots use NLP to answer customer service questions or offer investment advice in online chat windows. They can also offer scripted suggestions to live call center employees. Machine learning and artificial intelligence have also brought us useful applications like self-driving cars and recommendation engines, which promise to taxi us around while we binge watch the next recommended TV series based on our tastes. HOW ANALYTICS WORKS?📌 The process of analyzing data sets in order to identify patterns and draw conclusions about the information they contain is known as DATA ANALYTICS (DA). Data analytics is increasingly being used with the help of advanced systems and applications. In the commercial world, data analytics tools and techniques are commonly used to help companies make better business decisions. Scientists and researchers use it to confirm or refute scientific models, theories, and hypotheses. EXAMPLE OF ANALYTICS PLATFORMSGOOGLE ANALYTICS💡 Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin.
🔎 HOW GOOGLE ANALYTICS WORKS? 📌 Google Analytics works by the inclusion of a block of JavaScript code on pages in your website. When users to your website view a page, this JavaScript code references a JavaScript file which then executes the tracking operation for Analytics. 📌 The tracking operation retrieves data about the page request through various means and sends this information to the Analytics server via a list of parameters attached to a single-pixel image request. TABLEAU DESKTOP💡 Tableau is a powerful and fastest growing data visualization tool used in the Business Intelligence Industry. It helps in simplifying raw data in a very easily understandable format. Tableau helps create the data that can be understood by professionals at any level in an organization. It also allows non-technical users to create customized dashboards Tableau Desktop has a rich feature set and allows you to code and customize reports. Right from creating the charts, reports, to blending them all together to form a dashboard, all the necessary work is created in Tableau Desktop For a clear understanding, data analytics in Tableau tool can be classified into two section.
🔎 HOW TABLEAU DESKTOP WORKS?
YAGUARA💡 Yaguara, a growth management platform, is designed to help e-Commerce retailers combine real-time data with AI analysis, to produce smart recommendations that tie actionable tasks to high-level objectives and key results. These recommendations can enable retailers to deliver timely predictive insights to teams down to the individual level. The platform lets retailers set objectives that serve as the ultimate goal of all other initiatives, as well as dividing the company into individual groups to clearly delineate which teams are working toward which result. The solution can help retailers further align their teams with capabilities including:
🔎 HOW YAGUARA WORKS? 📌 Businesses can input their goals for growth using Yaguara’s online dashboard. You can literally have your account up and running in as little as a quarter of an hour! Yaguara then lists the action steps you and your teammates need to take to accomplish your targets. It'll track all the data provided by your online store in real time. This allows you to see whether you're on track for completing these tasks within your allotted time frame. One of the best things about Yaguara is that users are given a list of “goal templates” for them to choose from. For example: “delighting your customers” or “customer acquisition.” (these are just a couple of examples from the many options available). Once you've chosen a template, you can link your Yaguara account with the other e-commerce tools you use. For example:
🔎 BENEFITS OF ANALYTICS PLATFORM 💡 Businesses will enable users to make data-driven decisions across teams and promote creativity by introducing an analytics framework. An analytics platform can help save time by reducing data preparation time, allowing business users to self-discover reliable insights, and integrating data around the enterprise to reduce time to those insights. 🔎 References
What is Analytics Platform? – Glossary Web glossaryweb.com Analytics: What it is and why it matters | SAS sas.com Best Analytics Platforms Software in 2021: Compare Reviews on 160+ | G2 g2.com HOW ANALYTICS WORKS? - Google Search google.com What is Tableau? Uses of Tableau Software Tool guru99.com What is Yaguara? yaguara.co Yaguara Review: All You Need to Know - Ecommerce Platforms ecommerce-platforms.com
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